MMCC8047 Assessment 3: The Aboriginal Art Gallery Assignment Sample

1a. Project Title: “THE ABORIGINAL ART GALLERY”

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1b. Project summary

The project is an overview of the "THE ABORIGINAL ART GALLERY" a proposed business plan to be organized in Australia, Sydney in the year 2024. It is expected to host the title of the cultural aspect in Sydney city as an epitome of multifaceted series of Aboriginal social, economic, and cultural events.

1c. Description of the project

"THE ABORIGINAL ART GALLERY" is a commercial profit-earning business idea that is generated by the Aboriginal community often recalled as the earliest inhabitants of Australia. The physical location of the gallery is located at “125 Glebe point road Sydney Street. The contact of the gallery is 02-9562-8666 and the email is [email protected]. The commercial gallery presents the visitors as the collectors who will purchase the pieces of the displayed artwork and the artist who have the opportunity to showcase their talent in front of the public image. The overall combination of culture, talent hard work, dedication, careful planning, and origination for the strong cultural development of indigenous artists and their nearby communities have been presented (amaga.org, 2023). The business is a commercial and private enterprise that aims to create sources of revenue by offering redundant forms of master art pieces and welcoming the historical form of art in reinforcement.

The business plan is proposed with the objective of introducing the taste of the Aboriginal era in the latest gen upbringing the clan in visibility. The first reason that has been kept the sole reason for the initiation of the gallery is the authenticity and originality it provides to its buyers and visitors.

The research has been conducted for organizing the best location where the business will be profitable and attractive to the visitors. However, Aboriginal culture that dates back from historic 6000 in the economy of Australia with the inception of rock paintings and portrayal of symbolic art and design. Thus the set in Sydney city is assumed to be a highly beneficial and profitable venture that will help in earning lucrative amounts of money and skilled laborers that can give their best output (Zutshi et al. 2023). The displaying and selling of the masterpieces can help in offering educational events and programs with sharing and exchanging stories within the people and techniques.

The Aboriginal is totally a commercial gallery that opens a source of income for the artists that are competent in weaving hand-woven paintings scriptures and designs. The authenticity of the art is maintained with the gallery project. The artist will be entitled to receive the revenue from the sale of the creative and innovative artistry presented. The creation of the art gallery in the city will create openness and authenticity to maintain the visibility of the “Aboriginal” values and cultures.

The proposed business will include different cultures and community representatives like the Papunya Tula, which is recalled as part of the “Western form of dessert art”. It is also famous for its soft earth colors contrary to what many of the western desert community prefers. Looking into the depth of the aboriginal form of art a very popular style of artists is the aerial view painting. This will be the reason for business for the mass community section that will reinforce the values of traditional forms of Knowledge. There are presentations of multiple themes for the proposed business genre which will foster the earning capacity of the skilled workers and introduce aid support to the indigenous communities and artists.

The project is quite profitable for the lower community of the society where they are given immense recognition and a way of earning on their knowledge and talent. The uniqueness and specialty of the arts will be presented in front of peer students and Collegiate. The emergence of Aboriginal art in the 21st Century will help the cultural development of the different flavors of art (australia.com, 2023). The artists who have a higher interest in aboriginal art will be able to showcase their talent with the exhibition inaugurated there. The gallery will include various kinds of creation and art like music, visualization, flexography, games, comics, design, and educational programs.

The renowned aboriginal art was valued at around $ 250 million in the year 2019-2020 pushing ahead the taste buds of the aboriginal art. However, the form of aboriginal art has become a new source of business for both Australian tourists and consumers that are interested in taking the memento down under. The business plan tends to be a higher concern that will increase the productivity and sources of the revenue stream in the Australian economy in the forthcoming generation (Dragicevic & Bagari?, 2019). The values and importance of the arts are found to be interesting and match the likelihood taste buds of rare people. This is an interesting plan that will help in the creation of higher productivity to the aboriginal workers and enhance the core values of the hosto9rical Australian community.

The funding of the project is aided by the government as well as public-private partnership sources. The innovation and creativity of the art performance will be highly reflected in the openness of the art gallery where the salesperson has complete knowledge and background in aboriginal art (australiangalleries.com, 2023). The first evidence for the ethos of Aboriginals and their philosophy is quite visible in rock art that dates from historical 2000 years ago. The project completely gives a glimpse of the stories that highlight the behavioral and cultural aspects.

The expenses for the opening of the gallery will be the lighting, accommodation, mild decoration for attracting the visitors, and appearances of the massive and appealing aboriginal. The target kept for the initiation of the project is to help the minor society bring their real talent and build new forms of relationships within the people and fulfilling the bridging of the gaps (Carter & Carter, 2020). However, the aspect of creating the budget can be quite challenging a long term investment value programs that exercise social cultures and knowledge within the community of Australia. The business proposed to be entered has a high likelihood of regaining value and maintaining a long-term source of finance for the artists.

1d.The main outcome of the project

The proposed project of“THE ABORIGINAL ART GALLERY” will be creating various job opportunities. Whenever a new project is launched it requires manpower and a huge number of people are required to run any concern which in turn also creates employment. This project will mainly create opportunities for new artists and people related to art. These new artists will get to showcase their talent in front of a large number of people and the new artists will also be rewarded with remuneration when their piece of art will be sold.

Innovation is a necessary aspect of organizations that desire to be competitive in the market. Showcasing the collections of art galleries online will be a new innovative idea which will increase the viewership of art galleries. As people will be able to view the work of the gallery online this in turn will also increase the sale of tickets of the gallery.Most of organizations rarely support artists and are only interested in selling the works of art. There should be efforts made to draw contracts with the artists so that the artist does not leave our gallery for other galleries. Moreover, networks of small collaboration should also be developed. Artists should also be selected after taking the opinion of the critics and advertising. The aspect of social responsibility in the art should also be kept in mind while generating new strategies and enforcing innovations keeping in mind the cultural aspect, diversification, change in climate and social justice.

1e. Benefits gained by me and others

Benefits of owner-As a gallery owner I will be able to develop contact with many artists. I will be able to showcase my own artwork if I want to. I will have the opportunity of interacting with customers and will be able to control the whole process of sales. From the point of formation of art till the end process of sales, everything will be under my control. Again I will be to decide the type of art displayed in the gallery, the selling price of the art and the also the profit percentage will be decided by me.

Benefits of others-Viewing of art have multiple benefits including relief of stress, joyous moments and improvement in empathy. Art increases the dopamine release of the brain which helps in increasing positive emotions and also helps in the restoration of the brain. Visiting the art gallery will help in the awakening of the visual imagination of the visitors. Art galleries also help in the formation of connections mentally. Visualization of art and giving attention to the work of the artists is a considerable way of increasing visual imagination

2a. Description of my experience, and expertise relating to the project

As an artist and owner of a gallery I understand the benefits and disadvantages of an art gallery. I made conscious decision years ago on working with art galleries just because it was my dream to do so. Over the years I have been associated with numerous artists who are admired by me and according to me can be the best for the market. Most of my time is associated with galleries and very less time is spent on the production of art. I understand the responsibilities that I have towards my artists very well and their reliance upon me for income. This type of responsibility is managed by me very well.

I have also experience selling art online. Being an artist I understand how I want to be treated by my gallery. My objective will always be to build my artists with my gallery and maintain relationships. Being an artist and an owner of a gallery has greatly benefitted me in better understanding of art, quite experienced in understanding painting and recognizing the strengths and weaknesses of painting. All of my above-mentioned expertise and experience are completely in alignment with the project and will be of great help.

2b. my role in managing artists

I am presently working with numerous artists. I understand my artists very well and how they wanted to be treated. My primary role is to establish artists associated with my gallery and also to help them in finding other galleries other than my own gallery.

2c. Details of the partner organization-: List details about each partner you're working with, the of the organization and a short description of who they are and estimated budget

Table 1: Budget

The Board of Directors, the accountants and the marketing department after much discussion has come up with the above-mentioned budget. A budget was being made in which the estimated accommodation expense was $12,500. The project cost was estimated to be $16500, the Cost of the production manager and on-cost to be $1,400 and S4500. The promotional marketing cost including Documentation cost of $500 promotional marketing cost of $1250 and marketing to be $1450.The estimated managerial cost is $15000, lighting cost is $3500 equipment cost is $4500, venue cost is $122000, postage cost of $1500 office supplies cost of $1250, administration cost of $17450, technicians cost of $2800 and hospitability cost of $5000.other expenses of $1500, website expenses of $1250, along with research expenses of $1750.

3. Explanation of the brief timeline of the project

Figure 1: Time plan

References

• Carter, M., & Carter, C. (2020). The creative business model canvas. Social Enterprise Journal, 16(2), 141-158. Retrieved on 15th May 2023 from: https://research.usq.edu.au/download/6db1d3bb25817fe70ee1f0ddd757c51cf92b8ba58963283b67d3d93d33cdbecb/458384/CBMC-Social-Enterprise-Journal-Paper%20final.pdf
• Dragicevic, M., & Bagari?, A. (2019). Virtual Technology in Museums and Art Galleries Business Practice–The Empirical Research. In 7th International OFEL Conference on Governance, Management and Entrepreneurship: Embracing Diversity in Organisations. April 5th-6th, 2019, Dubrovnik, Croatia (pp. 175-183). Zagreb: Governance Research and Development Centre (CIRU). Retrieved on 15th May 2023 from: https://www.econstor.eu/bitstream/10419/196079/1/ofel-2019-p175-183.pdf
• Zutshi, A., Creed, A., Panwar, R., & Willis, L. (2021). Corporate social responsibility (CSR): Curators’ specific responses from Australian museums and art galleries. Current Issues in Tourism, 24(5), 651-667. Retrieved on 15th May 2023 from: https://www.researchgate.net/profile/Rajat-Panwar-2/publication/339459744_Corporate_social_responsibility_CSR_Curators%27_specific_responses_from_Australian_museums_and_art_galleries/links/5fab17f4299bf18c5b64b1c5/Corporate-social-responsibility-CSR-Curators-specific-responses-from-Australian-museums-and-art-galleries.pdf
• Abrahamsen, M., Adamaszek, A., & Miltzow, T. (2021). The art gallery problem is∃ ?-complete. ACM Journal of the ACM (JACM), 69(1), 1-70. https://dl.acm.org/doi/abs/10.1145/348622Mukunda, N.,
• Moghbeli, N., Rizzo, A., Niepold, S., Bassett, B., & DeLisser, H. M. (2019). Visual art instruction in medical education: a narrative review. Medical education online, 24(1), 1558657. https://www.tandfonline.com/doi/abs/10.1080/10872981.2018.155865
• Williams, M., Biggemann, S., & Tóth, Z. (2020). Value creation in art galleries: A service logic analysis. Australasian marketing journal, 28(1), 47-56. https://journals.sagepub.com/doi/pdf/10.1016/j.ausmj.2019.08.002
• Lee, R., Wong, J., Shoon, W. L., Gandhi, M., Lei, F., Kua, E. H., ... & Mahendran, R. (2019). Art therapy for the prevention of cognitive decline. The Arts in Psychotherapy, 64, 20-25. https://www.sciencedirect.com/science/article/pii/S0197455618300741
• Amaga.org (2023) Retrieved on 15th May 2023 from: https://www.amaga.org.au/
• Australia.com (2023) Retrieved on 15th May 2023 from: https://www.australia.com/en-in/things-to-do/arts-and-culture/contemporary-and-modern-art-galleries.html
• Australiangalleries.com (2023) Retrieved on 15th May 2023 from: https://australiangalleries.com.au/